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Associate - Marketing

Associate - Marketing

Thane West, Mumbai

Open for Freshers

OverviewThis role focuses on driving the growth of an online ordering platform targeted at restaurants across the USA by leveraging both digital marketing and customer onboarding strategies. The individual will be responsible for identifying, developing, and optimizing organic and paid marketing channels to attract restaurant clients effectively. They will work closely with sales and product teams to ensure seamless onboarding experiences that convert prospects into active users of the platform. Key Responsibilities Develop and execute comprehensive digital marketing campaigns across multiple channels including SEO, SEM, social media, email marketing, and content marketing to generate qualified leads from the restaurant industry. Analyze market trends and competitor activities to identify new opportunities for organic growth and paid advertising strategies. Manage paid advertising budgets and optimize campaigns to maximize ROI and customer acquisition. Collaborate with creative teams to produce compelling marketing materials tailored to the restaurant segment. Implement and manage customer onboarding processes to ensure smooth adoption of the online ordering platform by new restaurant clients. Provide training and support to restaurant partners during onboarding to maximize platform utilization and satisfaction. Track and report on key performance indicators related to marketing campaigns and onboarding success metrics. Continuously improve marketing and onboarding workflows based on customer feedback and data insights. Coordinate with cross-functional teams including sales, product development, and customer support to align marketing efforts with business goals. Stay updated with the latest digital marketing tools, trends, and best practices relevant to the restaurant and SaaS industries. Additional Expectations Maintain a strong understanding of the US restaurant market dynamics and customer behavior. Ensure compliance with data privacy regulations and ethical marketing standards. Contribute to brand building and positioning efforts to establish the platform as a preferred choice among restaurants.

Search Engine Optimization (SEO)Search Engine Marketing (SEM)Google AdsFacebook Ads+12

Digital Marketing & Automation Executive

Digital Marketing & Automation Executive

Sector 63, Delhi NCR

2 years 4 months

We're Hiring: Performance Marketing Executive – ZoopShip Location: Noida Salary: Up to ₹40,000/month + Perks & Performance-Based Appreciation Type: Full-Time About ZoopShip: ZoopShip is one of India’s fastest-growing e-logistics startups, focused on building efficient, scalable door-to-door delivery solutions for the modern e-commerce ecosystem. We’re now looking for a dynamic Performance Marketing Executive to amplify our digital presence and fuel our next phase of growth. What You’ll Do: Plan, launch, and optimize paid ad campaigns across Google Ads, Facebook Ads, and other social platforms Analyze ad performance, track KPIs (ROAS, CTR, CPL, etc.), and continuously improve campaigns Design high-converting creatives using Canva and coordinate with the content/design team as needed Run A/B tests to refine targeting, messaging, and creatives Collaborate with sales and growth teams to align campaign goals with business objectives Stay updated on trends in online advertising and recommend new growth strategies Manage campaign budgets and deliver maximum results within spend limits What We’re Looking For: Proven experience running Google & Facebook Ads (min. 1-2 years) Strong analytical mindset and hands-on with campaign dashboards and metrics Proficiency in Canva for creating impactful visuals Bonus: Previous experience in e-logistics or e-commerce space Creative thinker with a passion for testing, learning, and scaling Ability to work independently and bring fresh marketing ideas to the table Perks & Culture: Salary up to ₹40K/month, depending on experience Performance perks, appreciation, and surprise rewards Startup environment where your ideas and contributions are valued Opportunities to grow fast and lead new marketing initiatives Supportive team culture with a focus on learning and ownershi

Google AdsFacebook AdsCampaign ManagementPerformance Analysis+11