Executive Social Media

Responsibilities: -Identifying social networks where our current and prospective subscribers are, building an audience and promoting our brand through creative engagement. -Preparing, plan & Strategy for Campaign Promotions on Social Media. -Preparing Content Calendars and Campaign . Planning the workflow and meeting the deadlines. -Knowledge of running social media ads across Facebook & Instagram -Maintain healthy social media reputation of the brand. -Content Development for Offline and Online Campaigns including shooting reels and editing the same for social media. -Use of Illustrator, Photoshop, Canva and other related software for creating static & video content . -Regularly track performance of posts and derive insights to propose future strategy. -Stay up to date with developments in social platforms for maximum operational excellence. -Organize and oversee PR activities and ensure effective communication with clients, media, and the public. -Develop media relations strategy, seeking high-level placements in print, radio and online media in the region. -Strengthen the presence of brands in online space – identify collaboration opportunities with influencers and campaign management with planning & seamless execution. -Edit and update promotional material and publications (brochures, lookbooks, videos, social media posts, etc.) -Prepare and distribute press releases for every collection and writing articles on media requests. -Manage & seek sourcing requests from influencers and celebrities. -Organize PR events and serve as the company's spokesperson. -Seek opportunities for collaborations, sponsorship, and advertising. -Address inquiries from the media and other parties/clients. Track media coverage and follow industry trends. Qualifications and Skills: -1 year SM & PR experience. -Knowledge of Illustrator, Photoshop, Canva -Excellent communication, interpersonal and writing skills -Thorough understanding of the social media landscape including Instagram, Reddit, YouTube and Facebook. -Excellent organisational and time management skills with the ability to multitask -Positive attitude, and ability to work independently and as a team. -Awareness of the fashion industry trends and good relation with press and media.