Associate Group Head - Outreach

Who you are?

• You have passion for influencer marketing and can suggest ideas and implement influencer marketing campaigns. 
• You are in touch with the latest internet trends and culture, within the meme communities
• You follow various meme marketing social media pages and are great with meme content
• You have a good understanding of Meme Marketing 
• You have good management, marketing and negotiation skills. 
• You have good understanding of brands and are able to understand what is required out of each campaign 
• You have managed a team

What you will do?

• End to End execution of Influencer Marketing plans 
• Craft and execute meme marketing strategies to engage audiences and enhance brand visibility.
• Ideating and conceptualizing new influencer marketing campaigns 
• Collaborate with creative teams to develop meme content that resonates with target audience. 
• Identifying the correct influencers and celebrities for the campaigns 
• Getting the best quotations and providing concepts and references to the celebrities and influencers 
• Planning and working with external agencies to execute marketing campaigns if required 
• Searching for vendor options and coordinating with vendors for end to end execution for merchandising and gifting 
• Keep an eye out for trending memes and execute meme marketing campaigns for our brands accordingly 
• Coordinating the approvals for all the above tasks 
• Tracking the status of all the tasks and create reports for the same. 
• You will manage a team and be proactive in taking initiatives