Communications & PR Executive
Nariman Point, Mumbai
3 years
Key Responsibilities:
Develop and execute a strategic communication plan to enhance the company's brand image and reputation.
Create engaging content for various channels, including press releases, articles, blog posts, social media posts, and website content.
Manage and maintain positive relationships with media contacts, influencers, and key stakeholders to secure media coverage and maximise brand exposure.
Develop and manage internal communication strategies to ensure consistent messaging and alignment across all departments.
Plan and coordinate media events, press conferences, and product launches to generate media interest and coverage.
Monitor media coverage and social media conversations to identify trends, opportunities, and potential risks, and develop appropriate responses.
Collaborate with cross-functional teams to provide communication support for various initiatives, such as product launches, corporate announcements, and crisis management.
Manage the company's social media presence, including content creation, community management, and monitoring of social media channels.
Measure and analyze the effectiveness of communication campaigns and initiatives using various analytics tools and provide actionable insights and recommendations for improvement.
Stay updated on industry trends, best practices, and emerging communication technologies to ensure the company remains competitive in the market.
Qualifications:
Bachelor's degree in Communications, Public Relations, Journalism, or a related field.
Proficiency in using communication and collaboration tools, such as Microsoft Office Suite, project management software, and social media management tools.
Skills Required:
Excellent written and verbal communication skills, with the ability to distill complex information into clear and concise messages.
Strong storytelling and content creation abilities, with a keen eye for detail and creativity.
Proven experience in developing and executing integrated communication strategies across multiple channels.
In-depth understanding of media relations and experience in building and maintaining relationships with journalists and influencers.
Proficient in social media management, with a solid understanding of different platforms and their respective audiences.
Ability to work under pressure and manage multiple projects simultaneously, adhering to tight deadlines.
Strategic CommunicationContent CreationPress Release DraftingMedia Relations+16
