Finance Controller

Roles and responsibilities:

● Sole custodian of all Finance related work at the organization.

● Develop and maintain financial models to forecast cash flow requirements, ensuring

adequate working capital.

● Assess the company’s working capital needs and develop strategies to optimize cash

flow, including managing debt vs equity capital.

● Monitor accounts receivable, accounts payable, and inventory levels to ensure

efficient cash conversion cycle.

● Evaluate financing options and structures, including debt facilities and equity

investments, to support working capital requirements.

● Collaborate with external partners such as banks, investors, and financial advisors to

negotiate favourable terms for financing arrangements

● Ensure compliance with accounting standards and regulatory requirements in

financial reporting.

● Identify financial risks and develop mitigation strategies to safeguard the company’s

assets and financial stability.

● Continuously assess and improve financial processes and systems to enhance

efficiency and accuracy in working capital management.

● Act as the controller for departments to adhere to revenue and expense projections,

minimizing variance from the annual budget and business plan.

● Set up a robust account wise forecasting model to help improve predictability and

bring in financial discipline.

● Set up monthly review cadence for Leadership Team members comprising deep

dives of specific P&L items.

● Help build a frame work for quarterly and annual operating plan, and conduct periodic

budget vs actual variance analysis.

● Scale from strategic business building projects to detailed spreadsheet modelling and

analysis.

● Develop clear understanding of key business drivers, analyse key financial metrics,

provide value add inputs to founder.

● Work collaboratively with the founder for Investor reporting, fund raising and financial

risk management.

Qualifications:

● Qualified CA or MBA in Finance or both

● 6+ years of experience in the various aspects of finance at a D2C brand with proven

experience

● Strong understanding of financial principles, including working capital management,

debt vs equity financing, and financial analysis.

● Excellent analytical skills with the ability to interpret complex financial data and

communicate insights effectively.