Executive Branding

Domain - Marketing and Communications

• Assist in brand marketing initiatives, campaigns, content calendar, social media, influencer marketing to maximize reach

• Monitor market trends, research consumer markets and competitors’ activities to highlight opportunities and key issues

• Responsible for 360-degree Marketing such as Digital Marketing, Social Media, Content, Offline activation, Pop ups, GT/MT etc

• Drive social media presence for the brand

• Point of sale content for online platforms, offline platforms and events

• Identify and execute events for Pop-ups and other brand promotion activities

• Creation of marketing calendars and segmenting the budget across campaigns and channels 

• Manage integrated brand communication and develop communication material for exploitation across a number of channels – Emailers, WhatsApp etc.

• Working closely with the Brand Entrepreneur and Brand Marketing Lead.