Digital Marketing Executive

Domain - Marketing and Communications

We are seeking a highly skilled and experienced Digital Marketing Specialist to join our team on a freelance basis. The ideal candidate will be an expert in Amazon optimization, Amazon ads, Meta ads, SEO, and Google ads. This role requires a strategic thinker with a strong track record of driving online sales and brand awareness through various digital marketing channels.   

- Expertise in Amazon optimization, Amazon ads, Meta ads, SEO, and Google ads  

- Optimize product listings for better visibility and conversion rates on Amazon.

- Conduct keyword research and implement effective SEO strategies for Amazon.

- Monitor and analyze performance metrics to continually improve listings and campaigns.

- Develop, implement, and manage Amazon advertising campaigns.

- Conduct A/B testing to optimize ad performance.

- Analyze campaign data and adjust strategies to maximize ROI.

- Create and manage advertising campaigns on Meta platforms (Facebook, Instagram).

- Develop compelling ad creatives and copy.

- Monitor and analyze ad performance to optimize for higher engagement and conversions.

- Conduct comprehensive keyword research and implement SEO strategies to improve organic search rankings.

- Optimize website content, meta tags, and structure for better search engine visibility.

- Monitor website traffic and performance using analytics tools and adjust strategies as needed.

- Develop and manage PPC campaigns on Google Ads.

- Conduct keyword research and competitor analysis.

- Monitor campaign performance and implement optimization techniques to maximize ROI.