Copywriter

Domain - Marketing and Communications

Understand the client's core product or service, the target audience & market, the problem that the product or service intends to solve.

Campaign planning on a month to month basis that goes with client’s business objectives.

Coming up with ideas that are forward-thinking and in-line with current media trends & client’s personality & business objectives.

Demonstrate a clear understanding of campaign objectives and devise creative communication strategies to achieve them.

Writing copy following brand guidelines.

Offer creative ideas and encourage others to share their ideas.

Edit and fact-check pieces of content generated by colleagues and offer feedback when necessary.

Push clients towards fresh, exciting ideas.